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IT in SOSE Level 6
| Activity title: | Planning an Ecotourist Development |
| Key learning area: | Studies of Society and Environment |
| Strand: | Place and space |
| Level: | 6 |
| Learning outcome: | Develop and justify a proposal designed to protect a natural or human environment. |
| Chart reference: | Application:
Electronic Communication, Word Processing
Example:
|
| Task objectives: | Students to
develop knowledge and skills in :
|
| Activity developer: | Board of Studies |
| Working together as a team students plan an ecotourist resort. In planning the resort the students must apply environmentally friendly principles. This is to be done in all aspects of the building and management of the resort. Once the resort is planned a marketing brochure needs to be designed. |
| Publications
Australians and Tourism, VAEE, 1988 Best Practice Ecotourism, A guide to Energy and Waste Minimisation, Commonwealth Department of Tourism, ACT, 1995 Ecotourism, issues, ACER, Volume 23, June 1993 Getting the story straight: Uluru NP, Eingang, Victorian Association for Environmental Education Inc, May 1995 The Coast: Fragile or Resilient? Geodate, Warringal, Volume 9, No 1, March 1996 Tourism, Global Issues, Geography Teachers Association of Victoria Inc, Volume 3, No 3, 1997 Audio/visual
Web sites
Planet Ark
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| This activity has been designed on the basis that students
possess the following knowledge and skills:
Technical knowledge and skills Students can:
Students can:
understand how to apply these principles to building design, management strategies, tour operations, education of the clients, marketing of the resort. |
| ( If the whole assignment were to be assessed this section would be extensive. Each group needs a report relating to team work, understanding the concepts, ability to gather and utilise the information, presentation of the report, keeping to the required timeline.) |
| What to assess | What criteria will be used | Suggested techniques for collecting and recording evidence about student achievement |
| Knowledge | ||
| Understanding ecotourism principles | Ability to translate these principles into their design | |
| Skills | ||
| To be able to work as an effective team member | Contributions to group discussions | Observation |
| Actively work as a team member | ||
| To be able to access the Internet site listed | Using the Internet | Observation |
| To be able to download the required information from the Internet sites. | ||
| To be able to utilise the information and apply it to design an ecotourist resort | Criteria sheet from which to mark |
| This project requires 4 teams of about 3 people each
for the: 3 building design teams, 3 management, 3 tours and education,
3 marketing. Each team will need to research environmentally friendly ways
of managing their area of the project. Research will include using the
Internet sites, especially the Commonwealth Department of Tourism site.
Much of the material from this site could be down loaded prior to students
doing the study if computer access was a problem.
The students producing the marketing brochure will need guidance on: word processing, layout and how to import graphics. These students will require the most computer time assuming the other groups were not to word process their work. This group will have to do their planning of the brochure while the others are designing the resort and they may also assist the others with planning.. Most of the marketing computer work will be undertaken towards the conclusion of the assignment. You are part of a team that has successfully tended to build, develop management strategies and marketing strategies for ecotourism facility.. This facility is to be built in a tropical rainforest near the coast of northern Australia. About the Region The minimum temperature is never lower than 160C and the maximum is never higher than 320C. Most the rain falls in the during the wet season from December to March. The attractions of the area are numerous. The region has a reputation for the pristine grandeur of is rainforests, isolated beaches and precious unspoilt wilderness areas. The nearest town, 30kilometres along a dirt road, offers hot air ballooning, aboriginal dancing, a wildlife park and boat rides along the river and ocean, as well as other tourist facilities. You believe that people will visit the ecotourism resort to discover the area's natural beauty, to relax, to swim in the crystal blue waters and to learn more about the dynamics of the spectacular rainforest. Planning the Complex In planning the best practice tourist resort the consulting company needs to consider the features of the built and natural environment that would attract tourists to the resort area and yet ensure that the facility was built and managed along ecological sustainable practices. People need to be attracted to the place to stay as long as possible. In undertaking the project the group needs to be broken into smaller groups, each with its own brief. These are described below along with a small list of Internet sites. Library books and other resource material should also be relevant. A sample of tourist brochures may give ideas for the marketing of the complex. Building Design
This needs to be word processed and include graphics. You will need to make your information as clear as possible. Potential tourists need to understand what the resort is about without reading too many words, remember a picture says ,000 words. The layout of the brochure, style of writing, font style and graphics all help to give an image of what the eco tourist resort is about.
Where do you do most of your marketing? |